Market Analysis & Market Reports

Market analysis and Research is used to aid in decision making. It is an invaluable tool used by businesses to support financial projections and to gain a deeper understanding of their industry. Butler Consultants LLC has extensive experience working with market reports and incorporating them into their business plans and financial projections. A custom written Business Plan by Butler Consultants LLC includes pertinent market research applicable for companies with local sales or nationwide sales. Read below for more information about these two services.

Our Market Analysis for companies that sell nationwide is designed for businesses that operate online or nationwide. A website, airline, consulting services, and many others company use this research. The market analysis can be used in, but is not limited to, business plans, projecting potential revenue, selecting a profitable industry, and much more.

We research the information for nationwide analysis by using your industries NAICS code. We will consult you on what NAICS code is right for you. You can search through NAICS codes by clicking here.

Your market research generally includes the following:

• Number of companies that operate in your industry. This will be broken down for all industries you operate within.
• Breakdown on sales volume for competitors. A graph is included to show where the majority of companies operate.
• Breakdown on number of employees for competitors. A graph is included to show how many employees your competitors have.
• Number of businesses per state. This table will show where most companies in your industry operate their business.
• Market Demographics for Education/Marital/Language. This info includes school enrollment, education attainment, marital status, region of birth, and language spoken.
• Market Demographics for Employment/Industry/Income. This info includes employment status, how they commute to work, occupation, industries occupying workforce, and class of worker.
• Industry analysis for your SPECIFIC INDUSTRY. This includes graphs of sales per capita, and sales per employee. The sales per capita graph shows states that have a high concentration of sales for your industry. The sales per employee graph shows states that have high sales per employee.
• Breakdown on your industry nationwide, statewide, and citywide. This will include information on number of establishments, total sales, annual payroll, number of employees, sales per establishment, payroll per establishment, employees per establishment, payroll as a percentage of sales, annual payroll per employee, and sales per employee.

Our Market Analysis for companies with local sales is designed for businesses that operate exclusively in a single city or state. A coffee shop, hospital, retail store, and many others companies use this research. The market summary can be used in, but is not limited to, business plans, projecting potential revenue, selecting a profitable industry, and making home buying decisions.

We research the information for local analysis by using your industry’s NAICS code and your operating zip code. We will consult you on what NAICS code is right for you. You can search through NAICS codes by clicking here.

Your market research generally includes the following:

• A table with specific demographics for set distances from your company location. The information is generally for 2000, 2008, and 2013. This will include information on population, households, families, median age, household income, population age, and race.
• All information above is also included in a chart format.
• Market Demographics for Education/Marital/Language. This info includes school enrollment, education attainment, marital status, region of birth, and language spoken.
• Market Demographics for Employment/Industry/Income. This info includes employment status, how they commute to work, occupation, industries occupying workforce, and class of worker.
• Top Tapestry Segments for your area. The U.S. Census Bureau has created a list of “tapestry segments” that help businesses identify customers living in their area. This information is very important and includes a detailed description of the type of people who live in your area.
• Industry analysis for your SPECIFIC INDUSTRY. This includes graphs of sales per capita, and sales per employee. The sales per capita graph shows states that have a high concentration of sales for your industry. The sales per employee graph shows states that have high sales per employee.
• Breakdown on your industry nationwide, statewide, and citywide. This will include information on the number of establishments, total sales, annual payroll, number of employees, sales per establishment, payroll per establishment, employees per establishment, payroll as a percentage of sales, annual payroll per employee, and sales per employee.