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Market Analysis Market Research

Market Analysis & Market Research

Market Research For Companies With Local Sales (Level 2)

Market analysis and research is used to aid in decision making. It is an invaluable tool used by businesses to support financial projections and to gain a deeper understanding of their industry. Butler Consultants has extensive experience working with market reports and incorporating them into their business plans and financial projections. A custom-written Business Plan by Butler Consultants includes pertinent market research applicable for companies with local sales or nationwide sales.

Our Market Analysis for companies with local sales is designed for businesses that operate exclusively in a single city or state. A coffee shop, hospital, and retail store are among the many types of companies for which we provide this research. The market summary can be used in, but is not limited to, business plans, projecting potential revenue, selecting a profitable industry, and making real estate buying decisions.

We research the information for local analysis by using your industry's North American Industry Classification System (NAICS) code and your operating zip code. We will consult you on what NAICS code is right for you. You can search through NAICS codes by clicking here.

Market Demographics Industry Reports
Your market research generally includes the following:
  • Custom market summary. That data is always unique and custom built for your business and your needs. Our market research experts will find the best data to support your business.

  • A table with specific demographics. This will include information on population, households, families, median age, household income, age, and race.

  • Top Tapestry Segments for your area. The U.S. Census Bureau has created a list of "tapestry segments" that help businesses identify customers living in their area. This information is important for finding a detailed description of the type of people who live in your area.

  • Industry analysis for your SPECIFIC INDUSTRY. This includes graphs of sales per capita and sales per employee. The sales per capita graph shows states that have a high concentration of sales for your industry. The sales per employee graph shows states that have high sales per employee.

  • Breakdown on your industry nationwide, statewide, and citywide. This will include information on the number of establishments, total sales, annual payroll, number of employees, sales per establishment, payroll per establishment, employees per establishment, payroll as a percentage of sales, annual payroll per employee, and sales per employee.


Market Research For Companies With Nationwide Sales (Level 3)

Our Market Analysis for companies that sell nationwide is designed for businesses that operate online or nationwide. Examples include e-commerce websites, airlines, consulting services, software companies, logistics, medical equipment, and many other businesses. The market analysis can be used in, but is not limited to, business plans, projecting potential revenue, selecting a profitable industry, and much more.

Business Plan Market Research
Your market research generally includes the following:
  • Custom market summery section. That data is always unique and custom built for your business and your needs. Our market research experts will find the best data to support your business.

  • Breakdown on sales volume for competitors. A graph is included to show where the majority of companies operate.

  • Breakdown on number of employees for competitors. A graph is included to show how many employees your competitors have.

  • Market Demographics. This info includes school enrollment, education attainment, marital status, region of birth, language spoken, employment status, how they commute to work, occupation, industries occupying workforce, and class of worker.

  • Industry analysis for your SPECIFIC INDUSTRY. This includes graphs of sales per capita, and sales per employee. The sales per capita graph shows states that have a high concentration of sales for your industry. The sales per employee graph shows states that have high sales per employee.

  • Breakdown on your industry nationwide, statewide, and citywide. This will include information on number of establishments, total sales, annual payroll, number of employees, sales per establishment, payroll per establishment, employees per establishment, payroll as a percentage of sales, annual payroll per employee, and sales per employee.


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